I'm back from an awesome holiday and the fact that it's World Cup 2010 has hit hard, not because I care about football (I don't, I really don't) but because you can't escape it. This year is worse then ever so an idea I was playing around yesterday has taken a little bit more form. I'm boycotting services, products, companies etc that are using the World Cup to market their products. Just for the duration of the games - so Until 11th of July. I don't have anything against the games exactly, it isn't news, despite what they want us to think, and I hope everyone who follows it has a great time doing, but I'm opting out. You can join us, click on the title of this blog and it will take you to the facebook group, or use the twitter hashtag #anti_worldcup I can at least drink happily in Joxers! http://tinyurl.com/WCBoycott